At this year’s Mostar Business Fair, Bossin Company used the opportunity to present its new visual identity, which was created by our agency. It was inspired by the company’s area of activity - concrete products for various purposes. The choice of colour is somewhat atypical for this branch of industry; so that the company’s visual identity stands out among its competitors and thus speaks of the quality and durability of Bossin’s products which have brought the company an outstanding reputation throughout the region. The logo that was created for our client, Bossin d.o.o./Ltd, falls within the category of geometrical logos as it was structurally made of geometrical text characters (letters). The “strict” right angle is the main characteristic of the logo and it represents the company’s area of activity, i.e. concrete products. The font used in the design of all promotional materials is called Verb. We have also designed various advertising materials for our client, which help raise the standard of the company. It is important that these materials should contain the visual identity, look coherent and attractive, and thereby ensuring well - defined and quality company communication.
Bossin d.o.o., Mostar
The Visual Identity of the Manufacturer of Concrete Products
Category: Identity
At this year’s Mostar Business Fair, Bossin Company used the opportunity to present its new visual identity, which was created by our agency. It was inspired by the company’s area of activity - concrete products for various purposes. The choice of colour is somewhat atypical for this branch of industry; so that the company’s visual identity stands out among its competitors and thus speaks of the quality and durability of Bossin’s products which have brought the company an outstanding reputation throughout the region. The logo that was created for our client, Bossin d.o.o./Ltd, falls within the category of geometrical logos as it was structurally made of geometrical text characters (letters). The “strict” right angle is the main characteristic of the logo and it represents the company’s area of activity, i.e. concrete products. The font used in the design of all promotional materials is called Verb. We have also designed various advertising materials for our client, which help raise the standard of the company. It is important that these materials should contain the visual identity, look coherent and attractive, and thereby ensuring well - defined and quality company communication.
