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 Brand Identity and Development
Vizualni identitet elektroservisera
Visual identity of Sanus Motus – School of Running
Shift have developed a vibrant visual identity system for the Sanus Motus School of Running, located in Mostar, whose target audience are mostly students and young people. We were asked to create a visual identity that communicates the ethos of Sanus Motus and demonstrates its aims.The mission of the Sanus Motus School of Running is to expand knowledge of running and to encourage citizens to adopt a healthy lifestyle and spend more time outdoors. The goals of the school include initiating physical activity, introducing amateurs into the world of road running, and drawing attention to the...